Licence Gestion, parcours CADRE2 (Franco-Spanish double degree) at Université de Haute-Alsace

Excellence pathway at UHA Business School training bilingual marketing and market-research executives for the Franco-Hispanic context. Over four years students earn the Grado en Marketing e Investigación de Mercados from the University of Seville plus the UHA Licence Gestion (CADRE2) and the Maîtrise en Marketing, Vente (Master 1).

Faculty: UHA Business School  |  Duration: 4 years (double degree; Licence Gestion, 180 ECTS)  |  Study mode: Taught in French and Spanish  |  Location: Mulhouse, Grand Est, France

What you will study

Intercultural skills and knowledge of the Franco-Spanish economic and cultural environment; market studies with qualitative and quantitative data. Years 1 and 3 are in Spain at the University of Seville; years 2 and 4 are in France at the Faculty of Marketing and Agrosciences in Colmar.

Career pathways

Roles in marketing, communication and export, mainly in French- or Spanish-speaking settings, such as international development manager, product manager and research officer; students can continue to a Master 2 for specialisation.

Official programme page