Université de Haute-Alsace campus

Business

BUT Techniques de commercialisation (TC), parcours Business international : achat et vente at Université de Haute-Alsace

Université de Haute-Alsace, France

Programme overview

Three-year BUT at the IUT de Colmar training students in international marketing and trade, with modules in foreign languages (English, German or Spanish).

Faculty: Institut Universitaire de Technologie de Colmar  |  Duration: 3 years (6 semesters, 180 ECTS)  |  Study mode: Taught in French  |  Location: Mulhouse, Grand Est, France

What you will study

Common competences (marketing, selling, commercial communication) plus formulating an international commerce strategy and managing international operations, including purchasing and negotiation. 1,800 hours of teaching, 600 hours of projects, 22 to 26 weeks of placements and semesters at partner universities abroad.

Career pathways

International trade careers such as buyer, business manager and export manager; further study in master's programmes, including the UHA Master Marketing et Vente.

Official programme page

Application information

Entry requirements

Selective admission. Entry to the first year is through Parcoursup; entry to the second or third year is through the UHA eCandidat platform. Open to general and technological baccalauréat holders who present a good file and solid language skills.

Duration: 3 years (6 semesters, 180 ECTS)

Apply through the official page: https://www.parcoursup.fr

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