Business
BUT Techniques de commercialisation, parcours Business développement et management de la relation client (BDMRC)
La Rochelle Université, France
- Degree
- Bachelor's
- Next intake
- Start of the 2026-2027 academic year
Business
La Rochelle Université, France
Three-year licence in management geared to the business world, giving a base in organisational management and the economic, legal and social environment of firms. Students learn bookkeeping, financial statement analysis, forecast budgeting, ICT, team management, marketing strategy, choice of legal structure and strategic diagnosis. In year 3 students deepen accounting and management, marketing and communication, or hospitality and tourism.
Faculty: Droit, Économie, Gestion | Department: Gestion (IAE La Rochelle) | Duration: 3 years (180 ECTS) | Study mode: full-time; taught in French | Intake: Start of the 2026-2027 academic year | Location: La Rochelle, Nouvelle-Aquitaine, France
Accounting, financial statements, budgeting, ICT, team leadership, marketing strategy and action plans, legal structures and strategic diagnosis; specialisation in year 3 in accounting-management, marketing and communication, or hospitality-tourism.
Assistant marketing officer, assistant product manager, accounting assistant, SME management assistant, sales assistant; or continuation to a master's.
Open to baccalaureate holders (first-year entry through Parcoursup) and to candidates with a Bac+1 or Bac+2 (or equivalent) for second- or third-year entry through eCandidat. Year-3 external candidates (outside IAE La Rochelle) must submit a valid Score-IAE Message.
Domestic applicants: EUR 178 a year (2026-2027). National registration fee set by the ministry (droits de scolarité), 2026-2027; CVEC (105 EUR) not included. Rate for EU/EEA and other non-differentiated students; scholarship holders exempt. Source
International applicants: EUR 2,902 a year (2026-2027). Differentiated fee for extra-EU students (2026-2027); CVEC (105 EUR) not included. Source
Intake: Start of the 2026-2027 academic year
Duration: 3 years (180 ECTS)
Apply through the official page: https://dossier.parcoursup.fr
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
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