Business
BUT Techniques de commercialisation, parcours Business développement et management de la relation client (BDMRC)
La Rochelle Université, France
- Degree
- Bachelor's
- Next intake
- Start of the 2026-2027 academic year
Business
La Rochelle Université, France
Three-year Bachelor Universitaire de Technologie in marketing and sales techniques, international business pathway, training in marketing and trade in an international context with strategic and operational skills. Study and internships abroad are strongly encouraged (Erasmus or other programmes).
Faculty: IUT de La Rochelle | Department: Techniques de commercialisation | Duration: 3 years (BUT) | Study mode: full-time; taught in French | Intake: Start of the 2026-2027 academic year | Location: La Rochelle, Nouvelle-Aquitaine, France
International marketing and strategy, intercultural management and international trade techniques; year 3 adds international purchasing with a strong emphasis on foreign languages.
Import/export development assistant or officer, international buyer, international sales representative, customer relations manager, sector manager and international account manager.
First-year (BUT 1) entry is through Parcoursup (candidate wishes from 19 January to 12 March 2026, file confirmation by 1 April 2026). Entry into BUT 2 or BUT 3 is by validation of studies via eCandidat: BUT 2 requires one year of higher education (60 ECTS) in a compatible field, BUT 3 two years (120 ECTS), with proof of the skill level reached in the previous BUT year.
Domestic applicants: EUR 178 a year (2026-2027). National registration fee set by the ministry (droits de scolarité), 2026-2027; CVEC (105 EUR) not included. Rate for EU/EEA and other non-differentiated students; scholarship holders exempt. Source
International applicants: EUR 2,902 a year (2026-2027). Differentiated fee for extra-EU students (2026-2027); CVEC (105 EUR) not included. Source
Intake: Start of the 2026-2027 academic year
Duration: 3 years (BUT)
Apply through the official page: https://dossier.parcoursup.fr
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
Business
La Rochelle Université, France
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