BA (Hons) Events Management at Birmingham City University

The global events and leisure sector has seen an an explosion in growth and career opportunities. From managing large multi-purpose venues to organising individual events, there are plenty of varied and exciting careers to explore. Our BA (Hons) Events Management course and will give you the skills, real-world experience and insights to develop a career in this growing sector.

Faculty: Faculty of Business, Law and Social Sciences  |  Department: Business and Management  |  Duration: 3 years full-time; 6 years part-time  |  Study mode: full-time/part-time (optional professional placement)  |  Intake: September 2027  |  Location: Birmingham, England, United Kingdom

What you will study

This course covers every aspect of event management from designing, planning and managing live events to managing venues of all types and sizes. The Technology and Event Production module allows you to get hands-on with the look and feel of your event and venue, covering visual projection, audio and sound design (including music and/or speaker microphones), lighting, AI, drones and interactive multimedia. You’ll learn about managing numerous, simultaneous events and resources and also the minute details of individual events. Modules include Introduction to Data Analytics and AI, Marketing Principles and Practice, Event Skills, Entrepreneurial Thinking, Finance for Managers, Creative Events, Event Design and Venue Operations, Sustainable Supplier Networks for Events.

Career pathways

You will have opportunities to undertake live projects with real employers, and study contemporary relevant event, venue and experience issues, developing the capability to manage the complexity and uncertainty of the contemporary workplace. This course incorporates modules specifically designed to build a professional and independent approach to study which facilitates lifelong learning.

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