MA/MSc Public Relations at University of Westminster

Programme overview

The Public Relations MA/MSc develops practitioners with advanced practical skills for creative PR and a strategic understanding of the discipline. Students choose between an MA pathway focused on creativity, storytelling and cultural insight and an MSc pathway focused on data, analytics and evidence-based approaches.

Department: Media and Communication | Duration: 1 year | Intake: Full-time - September 2027; Part-time day - September 2027 | Study mode: full-time | Location: London, England, United Kingdom

What you will study

Modules include Public Relations in a Global Society, Creative Brand Communications and a Public Relations Dissertation. Options include Advertising Planning: Audience and Insight, Artificial Intelligence and Society, Fashion and Luxury Communications, Podcast Production, Digital Audiences and Influencer Strategy and Data and Digital Research Methods.

Career pathways

Graduates work in agency and in-house PR and marketing roles, including fashion PR, consumer brands, public affairs, data and analytics and crisis management, and some progress to further study.

Official programme page

Application information

Entry requirements

A minimum of a lower second class honours degree (2:2). Professional qualifications or substantial appropriate work experience may be acceptable. If your first language is not English, you should have an IELTS 6.5 overall with at least 5.5 in all components. A personal statement is required.

Domestic applicants: GBP 11,315 a year (2027/28). UK tuition fee per academic year Source

International applicants: GBP 18,685 a year (2027/28). International tuition fee per academic year Source

Intake: September 2027

Duration: 1 year full-time / 2 years part-time

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