MS Sports Product Management at University of Oregon

Programme overview

The MS in Sports Product Management was created with sports and outdoor industry partners and focuses on building a product from concept to market. It is an immersive 18-month onsite programme in Portland for emerging talent and working professionals, taught with an emphasis on global business, sustainability and innovation.

Faculty: Lundquist College of Business | Department: Sports Product Management | Duration: 18 months (73 credits) | Intake: Fall (Portland campus); priority 15 January 2027, final 23 July 2027 per Portland listing | Location: Eugene, OR, United States

What you will study

The lockstep curriculum (73 credits) is organized in strands including Product Creation Lab I-III, Leadership I-II and Professional Development I-III. Sample courses include Sports Product Branding, Consumer Insights, Sports Product Development, Sustainable Supply Chain, Go To Market, Practicum: Industry Project and Capstone.

Official programme page

Application information

Entry requirements

Application fee $70 ($90 international). Two professional references, a professional resume, a 500 to 750 word learning objectives essay, a five-slide PDF product review work sample, and unofficial transcripts. Undergraduate GPA is not capped, but applicants below 3.0 submit a 250 to 500 word essay on undergraduate shortcomings. Select candidates are interviewed. Non-native English speakers show TOEFL iBT 96, IELTS Academic 7.5 overall, or a bachelor's degree from the US or an eligible English-speaking country. Admitted applicants pay a $1,000 non-refundable deposit.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Each graduate programme sets its own application deadlines and required materials.

Graduate application fee: $70 for domestic applicants and $90 for international applicants for degree-seeking programmes (doctoral, master's, graduate certificate); paid online by Visa, Mastercard or Discover when applying. Graduate Microcredential application fee is $35. Applications are submitted through the graduate application portal.

Explore more study programmes

Business