Université Côte d'Azur campus

Business

Master Marketing and Sales at Université Côte d'Azur

Université Côte d'Azur, France

Programme overview

Two-year master to become a specialist in digital marketing and business engineering, needed in a business environment connected to the internet and to digital and mobile media. It comprises three tracks: Digital Marketing (MKT), Business Engineering and Business Development (IABD) and Marketing, Entrepreneurship and Sports Events (MEES). Taught at IAE Nice and Campus Saint Jean d'Angély in French and English.

Faculty: Institut d'Administration des Entreprises (IAE) Nice  |  Duration: 2 years  |  Study mode: full-time, taught in French and English; work-study (alternance) available  |  Location: Nice, Provence-Alpes-Côte d'Azur, France

Official programme page

Application information

Entry requirements

Recruitment at bachelor level (Bac+3).

Domestic applicants: EUR 255 a year (2026/2027). National registration fee under the university fee schedule for master-level programmes (French and EU/EEA students); CVEC not included. Source

International applicants: EUR 3,950 a year (2026/2027). Differentiated tuition fee under the university fee schedule for master-level programmes (non-EU international students, unless exempt); CVEC not included. Source

Duration: 2 years

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