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MSc Marketing Management at University of Hull

University of Hull, United Kingdom

Programme overview

A one-year full-time MSc combining marketing theory with practical application, including market research, strategic marketing, brand management, consumer psychology and international marketing, with Authentic Business Learning projects.

Faculty: Hull University Business School  |  Department: Hull University Business School  |  Duration: 1 year (full time)  |  Intake: September 2027 (full time)  |  Study mode: full-time  |  Location: Hull, England, United Kingdom

What you will study

Core modules are Buyer Behaviour and Ethics, Contemporary Global Marketing Practice, Marketing Management in Action, Interactive IMC and Digital Marketing, Events Marketing, Marketing Analytics, Study Skills and Research Methods, and a Dissertation.

Career pathways

Graduates move into roles such as marketing manager, marketing analyst, international marketing coordinator, brand strategist, marketing communications manager and marketing consultant.

Official programme page

Application information

Entry requirements

Typical offer: 2:2 in any subject area. The programme is designed for graduates from any discipline with a strong interest in marketing management. However, we do recommend that you have a basic knowledge and understanding of this area or business studies. International applicants: Academic IELTS 6.5 overall, with no less than 5.5 in each skill.

Domestic applicants: GBP 12,770 a year (2027/28). Tuition fee listed for 1 year (full time), September 2027 start. Source

International applicants: GBP 19,725 a year (2027/28). Tuition fee listed for 1 year (full time), September 2027 start. Source

Intake: 2027 entry

Duration: 1 year

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