BA (Hons) Global Communication with Business Management at University of East Anglia

This global communication course combines intercultural communication, global media, and business management. If you’re interested in how communication works across cultures and how global businesses operate, this course is for you. The BA Global Communication with Business Management will help shape you as future intercultural global leader.

Faculty: Faculty of Arts and Humanities  |  Department: School of Media, Language and Communication Studies  |  Duration: 3 years full-time; 4 years full-time with year abroad; 4 years full-time with placement year  |  Study mode: full-time (year abroad available) (placement year available)  |  Intake: September 2027  |  Location: Norwich, England, United Kingdom

What you will study

A combination of core and optional modules will give you a solid foundation in global, intercultural communication and business management. Compulsory modules by year: Year 1: Understanding the Business Environment, Introduction to Language and Communication Studies, Media Representation in a Global Context, Language, Culture and Identity, Introduction to World Languages and Cultures. Year 2: Global Communication in Practice, Global Communication: Concepts and Approaches. Year 3: Intercultural Business Communication, Global Intercultural Leadership.

Career pathways

With a BA Global Communication with Business Management degree, you could follow these careers: Marketing and communications officer: The course equips you with a strong understanding of marketing, communication strategy, and global business practices, making you well‑prepared for roles that require crafting messages for diverse audiences Public Relations (PR) and Media Relations roles: Because you study media, online communication, and global media systems, you develop the skills needed to manage public messaging, media relations, and organisational reputation Social media manager / social media executive: This degree gives you a strong foundation in online media, journalism, social media, and digital communication, all of which are core to social media management roles Community manager for global brands: Community managers need to understand cultural nuance, online group dynamics, and global audience behaviour, all of which are strengthened by the programme’s emphasis on intercultural interaction and communication barriers HR business partner / employee engagement officer: Understanding how global businesses manage workforces with differing languages, values, and practices directly aligns with relationship‑centred roles in HR

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