Business
BUT Marketing Techniques, Rouen (Techniques de Commercialisation)
Université de Rouen Normandie, France
- Degree
- Bachelor's
Business
Université de Rouen Normandie, France
The Licence STAPS is a three-year multidisciplinary programme on the theory and practice of physical, sporting and artistic activities, with a generalist core over the first three semesters and specialisation in the third year. This mention combines management skills with knowledge of physical and sporting activities, preparing students to run small structures or help manage larger sport organisations in the non-profit, commercial and public sectors.
Faculty: UFR Sciences et Techniques des Activités Physiques et Sportives | Duration: 3 years (180 ECTS) | Study mode: full-time (French) | Intake: September | Location: Mont-Saint-Aignan, Normandie, France
Marketing, communication, sport law, project management, accounting and finance, human resource management and professional English applied to sport organisations.
Management roles in sports associations, sport retail, event agencies and local authorities.
Baccalauréat or equivalent. Expected skills: scientific skills, written expression and sporting skills (theory and practice), which can be shown through baccalauréat track and marks, PE marks, UNSS or club participation, high-level sport status or associative involvement. L2 and L3 entry by validation of studies (e-candidat commissions, VAE and VAPP routes available).
Domestic applicants: EUR 142 a year (2026-2027). Principal registration fee (Licence) 2026-2027 at the national rate; excludes the 35.50 EUR university library fee and the CVEC. Source
International applicants: EUR 2,866 a year (2026-2027). Differentiated registration fee (Licence) 2026-2027 for non-EU students where it applies; excludes the 35.50 EUR university library fee and the CVEC. Source
Intake: September
Duration: 3 years (180 ECTS)
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
Business
Université de Rouen Normandie, France
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