Université de La Réunion campus

Business

Master Marketing, vente – Marketing at Université de La Réunion

Université de La Réunion, France

Programme overview

The Master Marketing, vente trains operational managers able to make strategic and tactical choices in marketing. It is a two-year (120 ECTS) degree in work-study mode on the Victoire site with 20 places and 900 hours.

Faculty: IAE Réunion  |  Duration: 2 years (120 ECTS)  |  Study mode: full-time; taught in French; work-study (alternance) option  |  Intake: September  |  Location: Saint-Denis, Outre-mer, France

What you will study

Key modules: marketing strategy (designing and implementing effective strategies), market studies and data analysis, and digital marketing.

Career pathways

Product, brand or project manager, studies and communication officer, traffic manager, marketing and digital manager and sales director.

Official programme page

Application information

Entry requirements

Good academic level, at least 12 overall and higher in subjects tied to the pathway, with progression; command of written and oral communication. Open to any student with 180 ECTS validated, without prior-learning validation.

Domestic applicants: EUR 255 a year (2026/2027). National registration fee set by the Ministry (applies to EU/EEA students and to non-EU students exempt from differentiated fees). Non-EU students not exempt pay differentiated fees (amount not stated on the page). Excludes the CVEC (105 euros for 2026-20 Source

Intake: September

Duration: 2 years (120 ECTS)

Apply through the official page: https://monmaster.gouv.fr/

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