Global Business Management (Marketing) (Top-Up) BSc (Hons) (2 years Full Time or 3 years with a placement (sandwich)/study abroad) at Northumbria University

Top-up your existing qualification to an honour’s degree, whilst benefiting from all that Northumbria University has to offer. Achieve a well-rounded understanding of business and enhance your specialised knowledge in contemporary business management models, learning to evaluate the operations of businesses worldwide in an increasingly competitive environment, with a focus on marketing management in an industry-focused curriculum.

Faculty: Newcastle Business School  |  Duration: 2 years Full Time or 3 years with a placement (sandwich)/study abroad  |  Study mode: full-time (optional placement/sandwich year)  |  Intake: September 2027  |  Location: Newcastle upon Tyne, England, United Kingdom

What you will study

Year 1 core modules: Management Research and Analysis, Academic Skills and Employability, Digital Business: Models, Marketing and Operations, Market Research and Planning, Communications and Content Marketing, Strategic Frameworks and Cultural Contexts in International Management; Year 3 core modules: Project Management, Responsible Marketing Strategy, Digital and Data Driven Marketing, Responsible Strategy. Optional modules include Management Enquiry, Dissertation, Undergraduate Consultancy Project.

Official programme page