Digital Marketing BA (Hons) at Liverpool Hope University

Programme overview

Turn your creativity into a career with a BA (Hons) Digital Marketing degree at Liverpool Hope. Designed for ambitious students, this course explores how organisations use digital marketing to connect with audiences, build brands and grow in an increasingly digital world. Subject to approval for 2027.

Faculty: Liverpool Hope Business School | Duration: 3 years full-time | Study mode: full-time | Location: Liverpool, England, United Kingdom

What you will study

Year One: Modules, Introduction to the Marketing World – 30 credits, Academic Skills Passport – 30 credits. Year Two: Consumer Psychological Behaviour - 30 credits, Digital and Social Media Marketing - 30 credits. Year Three: Research Methods - 30 credits, Advanced Marketing Trends - 30 credits.

Career pathways

A degree in Digital Marketing opens the door to a wide range of careers across business, creative industries, agencies and the public sector.

Official programme page

Application information

Entry requirements

A-Levels: BBC; UCAS Tariff Points: 112; BTEC: DMM; Access to HE: 112 Tariff Points; IB: 26 points; T-Levels: Merit; Subject requirements: No specific subject requirements; English language: IELTS 6.0 overall (with reading and writing at 6.0) and no individual score lower than 5.5. We also accept a wide range of International Qualifications. UCAS code: DM00.

Domestic applicants: GBP 9,790 a year (2026/27). Home (UK) full-time undergraduate tuition; subject to inflation-linked increases Source

International applicants: GBP 15,225 a year (2026/27). International tuition Source

Duration: 3 years full-time

Apply through the official page: https://www.hope.ac.uk/undergraduate/howtoapply/

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