MSc Marketing at Keele University

Take a strategic step towards a dynamic career as a marketing specialist and elevate your skills and understanding on our comprehensive Marketing MSc. You’ll gain expertise in core marketing themes such as brand strategy, consumer analytics and digital marketing, and enhance your practical experience through opportunities to work hands-on with an organisation and work placements. This equips you with the skills to succeed in the constantly advancing world of marketing, effectively meeting customer needs and helping organisations to thrive in a fiercely competitive business environment.

Faculty: Faculty of Business, Law, Humanities and Social Sciences  |  Department: Keele Business School  |  Duration: 1 year full-time, or up to 2 years with Placement  |  Study mode: full-time; placement option  |  Intake: September, January  |  Location: Keele, England, United Kingdom

What you will study

If you choose the 'with Placement' route, you will complete a 6-12 month placement module after the taught element of your programme.

Career pathways

This Marketing MSc will provide you with strong transferable skills and advanced knowledge in contemporary marketing from brand strategy, consumer analytics and digital marketing. As a marketing graduate you have the potential to work for bespoke marketing and creative agencies or with a wide range of organisations in the private, public and third sector.

Official programme page