Keele University campus

Business

MSc Business Analytics at Keele University

Keele University, United Kingdom

Programme overview

Harnessing digital transformation to enhance business performance requires robust analytical skills and data analysis expertise. Professionals adept at managing and interpreting data to guide strategic decisions are highly sought after. A key focus of our Business Analytics MSc is developing your understanding of machine learning, business intelligence, big data and cloud computing.

Faculty: Faculty of Business, Law, Humanities and Social Sciences  |  Department: Keele Business School  |  Duration: 1 year full-time, or up to 2 years with Placement  |  Study mode: full-time; placement option  |  Intake: September, January  |  Location: Keele, England, United Kingdom

What you will study

If you choose the 'with Placement' route, you will complete a 6-12 month placement module after the taught element of your programme.

Career pathways

Expertise in business analytics can open the door to a broad range of exciting career possibilities. Across various industries, organisations are generating vast amounts of data, increasing the demand for professionals skilled in data interpretation and analysis.

Official programme page

Application information

Entry requirements

Typical offer: 2:2 degree in any subject. English language: IELTS 6.5 overall with 5.5 in all components (English Group B).

Domestic applicants: GBP 11,700 a year (2026/27). UK full-time fee per year. Source

International applicants: GBP 18,200 a year (2026/27). International full-time fee per year. Source

Intake: September, January

Duration: 1 year full-time, or up to 2 years with Placement

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