BA (Hons) Business Management with International Tourism at Keele University

Step into the fast-paced and dynamic world of tourism with our Business Management with International Tourism BA. This programme will allow you to explore your passion for travel, whilst developing essential business skills, from sports tourism to strategic management and data insights. As the global tourism sector continues to evolve, this course offers you the unique opportunity to explore the complexities of international travel, destination marketing, and sustainable practices.

Faculty: Faculty of Business, Law, Humanities and Social Sciences  |  Department: Keele Business School  |  Duration: 3 years or 4 years with international, placement or entrepreneurship year  |  Study mode: full-time  |  Intake: 2027 entry  |  Location: Keele, England, United Kingdom

What you will study

Year 1 compulsory modules: Professional and Academic Development 1, The Business of Organisations, Data, Decisions and Visualisation, The Global Business Context. Year 2 compulsory modules: Professional and Academic Development 2, Contemporary Business Operations, Leisure, Sport and Society: Sustainability, Politics and Communities, Special Interest Tourism. Year 3 compulsory modules: Professional and Academic Development 3, Strategic Management, Project, Sustainable Destination Marketing.

Career pathways

This programme offers numerous opportunities to broaden your knowledge and develop a range of transferable skills that are highly valued by employers, enhancing your future career potential. Your critical thinking skills will be sharper, your communication abilities will have improved, you will have gained knowledge about the fundamentals of business and established an entrepreneurial mindset.

Official programme page