MSc Marketing and Consumer Behaviour at Goldsmiths, University of London

This programme offers a January and September start. You will be able to choose your start date at the point of application. The MSc Marketing & Consumer Behaviour will equip you with a comprehensive grounding in approaches to understanding consumer preferences, judgements and decision-making.

Faculty: School of Creative Management  |  Department: Business, Management, Marketing  |  Duration: One year full-time, two years part-time.  |  Study mode: full-time, part-time  |  Intake: January and September  |  Location: London, England, United Kingdom

What you will study

Modules (compulsory modules): Consumer Behaviour, Psychology of Marketing and Advertising, Data Analysis for Managers, Marketing Strategy, Consumer Culture, Research Project (Dissertation), A research project worth.

Career pathways

Possible careers for graduates of the programme include: Consumer insight, Market research, Consumer research, Marketing, Media, Communications, Advertising, Consumer research, Entrepreneurship, Public relations.

Official programme page