Goldsmiths, University of London campus

Business

MA Brands, Communication & Culture at Goldsmiths, University of London

Goldsmiths, University of London, United Kingdom

Programme overview

This unique programme introduces the ways in which brands are developed and used. It will help you understand how the growth of branding in areas such as business, entertainment, politics, government, sport and culture has changed and how it is impacting the societies we live in. This MA offers a unique, theory-based approach to the study of brands, reflected in topics taught on our compulsory modules such as the rise of consumer culture and new forms of capitalism; gender, colonial history and branding; social media as promotional; and power relations between platforms, organisations, brands and consumers.

Faculty: School of Media, Communications and Cultural Studies / School of Global Change  |  Department: Sociology  |  Duration: 1 year full time or 2 years part-time  |  Study mode: full-time, part-time  |  Location: London, England, United Kingdom

What you will study

Modules (compulsory modules): Brands in Context, Brands, Markets & Culture, A dissertation.

Career pathways

The programme equips you with the skills necessary to pursue a wide range of careers related to branding and communication in the media and other industries. Students are encouraged to seek work experience and work placements during the programme as time allows.

Official programme page

Application information

Entry requirements

You should have (or expect to be awarded) an undergraduate degree of at least second class standard in a relevant/related subject. You might also be considered for some programmes if you aren’t a graduate or your degree is in an unrelated field, but have relevant experience and can show that you have the ability to work at postgraduate level. English language: IELTS 6.5 with a 6.5 in writing and no element lower than 6.0.

Domestic applicants: GBP 11,800 a year (2026/2027). Home - full-time Source

International applicants: GBP 23,000 a year (2026/2027). International - full-time Source

Duration: 1 year full time or 2 years part-time

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