Business
BUT TC - bacheliers professionnels (ÉNEPS) - 1ère année
CY Cergy Paris University, France
- Degree
- Bachelor's
Business
CY Cergy Paris University, France
The BUT TC parcours Stratégie de marque et événementiel is the brand strategy and events specialisation of the three-year BUT Techniques de commercialisation (licence grade), with a possible semester abroad in BUT 2.
Faculty: CY IUT | Duration: 3 years | Study mode: full-time; taught in French; work-study (alternance) available, continuing education available | Location: Cergy, Île-de-France, France
Common core in year 1 and specialisation in brand strategy and events in years 2 and 3.
Roles such as assistant product manager and content assistant; masters and business schools; 90 per cent insertion rate.
General baccalauréat or STMG, or CY L1 reorientation; six criteria reviewed.
Domestic applicants: EUR 178 a year (2026/2027). National registration fee for a licence at CY (EU/EEA and exempt students); a national registration fee, not a separate tuition charge Source
International applicants: EUR 2,902 a year (2026/2027). Differentiated registration fee for non-EU international students in a first-cycle national diploma Source
Duration: 3 years
Apply through the official page: https://www.parcoursup.gouv.fr/
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
Business
CY Cergy Paris University, France
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