CY Cergy Paris University campus

Business

BUT TC - parcours Business développement et management de la relation client at CY Cergy Paris University

CY Cergy Paris University, France

Programme overview

The BUT TC parcours Business développement et management de la relation client is the business development and customer relationship specialisation of the three-year BUT Techniques de commercialisation (licence grade). Capacity is 90 at Sarcelles and 120 at Cergy, with a possible semester abroad in BUT 2 at Sarcelles.

Faculty: CY IUT  |  Duration: 3 years  |  Study mode: full-time; taught in French; work-study (alternance) available, continuing education available  |  Location: Cergy, Île-de-France, France

What you will study

Common core in year 1 and specialisation in business development and customer relationship management in years 2 and 3.

Career pathways

90 per cent insertion rate on both campuses.

Official programme page

Application information

Entry requirements

General baccalauréat or STMG, or CY L1 reorientation; six criteria reviewed.

Domestic applicants: EUR 178 a year (2026/2027). National registration fee for a licence at CY (EU/EEA and exempt students); a national registration fee, not a separate tuition charge Source

International applicants: EUR 2,902 a year (2026/2027). Differentiated registration fee for non-EU international students in a first-cycle national diploma Source

Duration: 3 years

Apply through the official page: https://www.parcoursup.gouv.fr/

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