Central University of Technology, Free State campus

Business

Diploma in Marketing Management at Central University of Technology, Free State

Central University of Technology, Free State, South Africa

Programme overview

The Diploma in Marketing Management equips students with comprehensive commercial knowledge, strategic thinking, and practical sales skills, preparing them for dynamic roles in local and global business environments.

Faculty: Management Sciences  |  Department: Business Management  |  Duration: 3 years (full-time)  |  Study mode: full-time  |  Location: Bloemfontein, Free State, South Africa

Career pathways

Career pathways listed by the programme page include Marketing Management & Strategy; Sales Leadership & Client Relations; International Trade & Global Commerce; Marketing Research & Analytics.

Official programme page

Application information

Entry requirements

Minimum APS: 27. The International Direction will only be offered in Bloemfontein. Minimum Qualification: A National Senior Certificate (NSC) or an equivalent qualification. Required Subjects & Pass Levels: English: Minimum 50% (Level 4) at Grade 12 level. CUT Scoring Scale (APS): Minimum 27 points. Recommended Subjects: Mathematics, Accounting, and other commercial subjects are highly recommended. Selection Process & Programme Regulations: Selection Process & Progression: Selection Test: Candidates may be required to write a selection test as part of the admission process. NCV Applicants: Applicants in possession of a National Certificate Vocational (NCV) will be evaluated according to the specific selection requirements approved by Senate. Study Mode: This learning programme is presented during the day only. Non-Carry-Forward Modules: The following modules must be successfully completed before progression to the second academic year and may not be carried forward: Academic Literacy and Communication Studies (LCS5011 and LCS5012) Basic Digital Literacy (DLC5011) Mathematics for Business (MFB122) Personal Information Management (PIM5011 and PIM5012) Specific Module Progression: A student taking Marketing II must also take Consumer Behaviour I. A student taking International Marketing II must also take International Business Management II. Work-Integrated Learning (WIL): Students are required to conduct practical work at a business. Only students who have passed all first- and second-year subjects may enrol for WIL. Graduation Requirements: Successful completion of this qualification requires the successful completion of the Academic Literacy and Communication Studies programme and Personal Information Management. Note for candidates who matriculated in 2007 or before: Please refer to the official CUT Student Calendar for the specific Senior Certificate (SC) scoring scale and admission requirements applicable to your qualification.

Tuition is charged per module, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Applications for the 2027 academic year opened in April 2026 and closed on 30 September 2026 for undergraduate, advanced diploma, honours and structured master's programmes; no late or walk-in applications are accepted.

There is no application fee and no residence application fee; applications are made through the online portal.

Apply through the official page: https://www.cut.ac.za/application-process

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