BA (Hons) Fashion Buying & Brand Management at Cardiff Metropolitan University

Programme overview

The BA (Hons) Fashion Buying & Brand Management at Cardiff Met blends business strategy with creativity and is developed with the Chartered Institute of Marketing (CIM). It covers brand and product management, trend analysis, sustainability and global fashion supply chains. It is taught at the Llandaff Campus.

Faculty: Cardiff School of Management | Duration: 3 years full time; 4 years with a year-long industry placement or a foundation year; 5 years with both. | Intake: 2027 entry | Location: Cardiff, Wales, United Kingdom

What you will study

Year 1 covers introductory fashion marketing, fashion studies, principles of fashion buying, visual merchandising, digital media and the fashion industry. Year 2 includes fashion buying and merchandising, consumer behaviour, creative marketing communications, research methods and Fashion Buying in Practice (with an industry placement), and Year 3 covers strategic fashion brand management, sustainability, international supply chain management and a project or dissertation.

Career pathways

Graduates move into buying, merchandising and brand management roles; past placements include Very, Ralph Lauren and River Island. The degree offers exemptions from CIM qualifications.

Official programme page

Application information

Entry requirements

Typical offer (year 1 entry): 112 tariff points. A levels: minimum three at CCC, no specific subjects (Welsh Advanced Skills Baccalaureate considered as third subject). BTEC National/Cambridge Technical Extended Diploma: DMM. T Level: Merit. IB Diploma: 2 x H5. Irish Leaving Certificate: 2 x H2 (higher level, minimum H4). Scottish Advanced Highers: DD. GCSE: five GCSEs at grade C/4 or above including English Language (or Welsh First Language) and Mathematics (or Mathematics-Numeracy). Foundation year available. Contextual offers available. English language for international applicants: Academic IELTS 6.0 overall with at least 5.5 in all elements, or equivalent.

Domestic applicants: GBP 9,790 a year (2026/27). Full-time home undergraduate tuition fee; may increase by any level permitted by the Welsh Government. Source

International applicants: GBP 16,000 a year (2026/27). Full-time international undergraduate tuition fee. Source

Intake: 2027 entry

Duration: 3 years full time; 4 years with a year-long industry placement or a foundation year; 5 years with bo

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