Virginia Tech campus

Business

BS Professional Sales in Marketing at Virginia Tech

Virginia Tech, United States

Programme overview

The Professional Sales in Marketing (PSLM) major is designed to equip students with the necessary knowledge and skills for a successful career in professional sales. The curriculum covers essential topics such as relationship marketing, the professional sales process, negotiation, and how technology aids in the selling process.

Faculty: Pamplin College of Business  |  Study mode: full-time  |  Location: Blacksburg, VA, United States

What you will study

125 credit hours in total. Sample required courses: MKTG 3164 Introduction to Digital Marketing Strategy; MKTG 4114 Introduction to AI in Marketing; MKTG 4154 Marketing Research; MKTG 4204 Consumer Behavior; MKTG 4264 Analytics for Marketing; MKTG 4554 Principles of Professional Selling.

Official programme page

Application information

Entry requirements

Admission is through Virginia Tech undergraduate admission to the Pamplin College of Business; no separate programme-specific requirement is listed for this major.

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