MA International Fashion Brand Management: Fashion PR and Communication at University of West London

Programme overview

If you are passionate about fashion but do not want to follow the design route then our MA International Fashion Brand Management: Fashion PR and Communication is perfect for you. This course places a distinctive emphasis on fashion product management, covering the entire fashion chain and encompasses a wide range of aspects including: consumer promotion focusing on digital developments and sustainable strategies. Throughout the course, you will enhance your interpersonal, creative, technical, and critical abilities to make informed decisions while gaining a solid academic foundation around the processes and elements of the fashion industry.

Duration: 12 months full-time | Study mode: full-time | Intake: September 2027 | Location: London, England, United Kingdom

What you will study

The curriculum of MA International Fashion Brand Management: Fashion PR and Communication is informed by contemporary and international professional practice in the fashion industry. The course places strategic fashion brand management at its core and offers a unique combination of fashion buying, merchandising and supply chain subjects to equip you with the high-level professional skills and knowledge needed to succeed. Modules include: Research Methods for Creative Industries; Strategic Fashion Brand Management; Fashion, PR, Advertising and Communication; Professional Fashion Contexts; MA Project/Dissertation; What our students say; 2nd London university for student satisfaction - National Student Survey 26*; Stella Webb; ARTSFEST student showcase.

Career pathways

When you graduate you will be qualified for a broad range of fashion careers. You could work for international fashion and luxury brands in job roles such as creative director, fashion show producer or fashion journalist. Job roles include: fashion marketing and PR manager; fashion branding communication manager; fashion events manager; fashion sponsorship manager; creative/art director; fashion-show producer; fashion journalist.

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Application information

Entry requirements

You should have an honours degree (2:2 or above) from a UK university or equivalent. We may also offer you a place based on relevant experience or training, normally from within the work environment. All applications are considered individually. Find out more about our processes for recognising previous experience . We look for students with enthusiasm and a passion for fashion who have previous study or professional experience. You will need to provide the following documents: 1. Curriculum Vitae (CV) Your CV should include your full education and employment history. It is not a requirement to have any work experience to apply for this course. 2. Extended personal statement Tell us why you want to study this course in no more than 750 words. You can use the following points as a guide: a strong interest in and understanding of retail branding, visual merchandising / retail space design and brand communication. your potential for creating original visual merchandising concepts. any fashion / creative industry experience,; team working skills; your main area of research interest. 3. Portfolio You can submit a link to an online portfolio of your fashion-related work. You must provide evidence of problem-solving, creative thinking, learning journeys and the development and completion of independent projects through your portfolio. You can include a link to your portfolio at the end of your Personal Statement. Please attach the documents requested above along with your online application. All applicants who fulfil the above criteria will be either invited to an interview in person or via video conference. IELTS 6.5 overall or above.

Domestic applicants: GBP 11,200 a year (2027/28). Tuition for: Full-time (12 months, September 2027). Source

International applicants: GBP 17,750 a year (2027/28). Tuition for: Full-time (12 months, September 2027). Source

Intake: September 2027

Duration: 12 months full-time

Apply through the official page: https://www.uwl.ac.uk/study/postgraduate/how-apply-postgraduates

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