BA (Hons) Human Resource Management & Marketing at University of Strathclyde

Programme overview

A joint Honours BA combining Human Resource Management with Marketing, preparing graduates for marketing, human resource and management careers. The School is ranked in the global top 100 for Marketing in the QS World University Rankings 2026.

Faculty: Strathclyde Business School | Study mode: full-time (joint honours) | Location: Glasgow, Scotland, United Kingdom

What you will study

Year 1 introduces how people are organised and managed at work; Years 2 and 3 cover HRM theory and technique, from workplace behaviour (organisational psychology) in Year 2 to sociological perspectives in Year 3, with options such as employee development and equality and diversity; Year 4 is specialist classes, with a dissertation at Honours. Marketing covers customer requirements, added-value products and services and the role of communications, with industry-linked learning and national and international marketing competitions.

Career pathways

HRM graduates find jobs in insurance, retail, manufacturing, recruitment consultancy and general management. Marketing graduates work in drinks, finance and service sectors in roles such as brand manager, media executive and retail buyer.

Official programme page

Application information

Entry requirements

Business School undergraduate entry. Scottish Highers: standard offer AAAA/AAABB (first sitting) or AAAABB (second sitting), including English at B and National 5 Maths or Applications of Maths at B (Higher Maths or Applications of Maths at A for combinations with Accounting). Reduced offer for contextual/widening-access applicants: ABBB (first sitting) or AABBB (second sitting). A-levels: ABB-BBB, with GCSE English Language or Literature at 6/B (an essay-based A-level at B may be considered instead) and GCSE Maths 6/B (A-level Maths at A for combinations with Accounting). International Baccalaureate: 32-30 points, no subject below 5, including English SL5 and Maths or Maths Studies SL5. HNC/HND: relevant HNC/HND with A in the Graded Units; entry to Year 2 is discussed with Business School admissions. Deferred entry is not normally accepted. International applicants: IELTS Academic 6.5 overall with no component below 5.5 (University standard; requirements for individual degree programmes may differ). Entry requirements for other countries' qualifications are published by country.

Domestic applicants: GBP 9,790 a year (2026/27). Rest of UK (England, Wales, Northern Ireland, Isle of Man, Channel Islands, Republic of Ireland) rate for full-time undergraduate programmes; Scotland-domiciled fee to be confirmed by the Scottish Funding Council Source

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