BA (Hons) Economics & Marketing at University of Strathclyde

Programme overview

Combines Economics with Marketing in a joint Honours degree at Strathclyde Business School. Economics covers microeconomics, macroeconomics and the use of economic models to understand real-world problems, and builds analytical and problem-solving skills. The Business School is ranked in the global top 100 for Marketing in the QS World University Rankings 2026.

Faculty: Strathclyde Business School | Department: Economics | Study mode: full-time (joint honours) | Location: Glasgow, Scotland, United Kingdom

What you will study

Year 1 is a broad business curriculum of four subject modules plus integrating modules in international business, business knowledge and skills (the Management Development Programme) and academic skills. At the start of Year 2 students choose two subjects to continue in Years 2 and 3. Economics begins with Introduction to Economics and core microeconomics and macroeconomics, with a dissertation in the final year. Marketing covers the basic principles of marketing and marketing within organisations, with final-year options including International Business Management, Sports Marketing and Social Marketing and a focus on the value of brands. Study abroad for one or two semesters is available in Year 3.

Career pathways

Economics graduates find work in accountancy and business services, retail and investment banking, insurance, government and industry, in roles such as economist, auditor, management accountant, business analyst, investment analyst, risk consultant and commercial manager. Marketing graduates find jobs in the drinks, finance and service sectors in roles including brand manager, media executive and retail buyer.

Official programme page

Application information

Entry requirements

Strathclyde Business School (BA joint Honours, Year 1 entry). SQA Highers standard entry: AAAA/AAABB (first sitting) or AAAABB (second sitting); minimum entry: ABBB (first sitting) or AABBB (second sitting); including English at B and Maths or Applications of Maths at National 5 B. A Levels: ABB-BBB, with GCSE English Language 6/B or Literature 6/B (or an essay-based A Level B may be considered instead) and GCSE Maths 6/B. International Baccalaureate: 32-30, no subject below 5, including English SL5 and Maths or Maths Studies SL5. HNC/HND: relevant HNC/HND with A in Graded Units; entry to Year 2 by advice from Business School Admissions. Contextual admissions for widening access: lower offers may be made to eligible applicants. Offers are made primarily on meeting or exceeding the stated criteria, with admission competitive and based on merit and potential to succeed; the stated requirements are normally the minimum for entry. Deferred entry is not normally accepted. International applicants: IELTS Academic 6.5 overall with no band below 5.5 (University standard requirement); other recognised English language tests may be accepted.

Domestic applicants: GBP 9,790 a year (2026/27). Rest of UK (England, Wales, Northern Ireland, Isle of Man, Channel Islands, Republic of Ireland) rate for full-time undergraduate programmes; Scotland-domiciled fee to be confirmed by the Scottish Funding Council Source

International applicants: GBP 21,550 a year (2026/27). Full-time tuition per academic year. Source

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