BA (Hons) Business Enterprise & Marketing at University of Strathclyde

Programme overview

A four-year joint honours BA (Hons) combining Business Enterprise with Marketing at Strathclyde Business School. Business Enterprise focuses on entrepreneurship and creating value through new ventures. Marketing covers customer requirements, added-value products and services and communications, with live marketing projects and competitions; Strathclyde is ranked in the global top 100 for Marketing in the QS World University Rankings 2026.

Faculty: Strathclyde Business School | Duration: 4 years (full-time; Honours) | Intake: September 2027 | Study mode: full-time | Location: Glasgow, Scotland, United Kingdom

What you will study

Year 1 is a broad business curriculum with the Management Development Programme; at the start of Year 2 students choose their two subjects for Years 2 and 3, with Year 4 as the Honours year. Business Enterprise: entrepreneurial processes, enterprising skills and a weekly placement in the Honours year (Venture Management in Practice). Marketing: customer requirements, added-value products and services, and communications, with industry-linked learning through the Management Development Programme.

Career pathways

Business Enterprise graduates work in financial services, retail, consultancy and manufacturing as analysts, business development managers and project managers. Marketing graduates find jobs in the drinks, finance and service sectors as brand managers, media executives and retail buyers.

Official programme page

Application information

Entry requirements

Highers (standard entry): first sitting AAAA/AAABB, second sitting AAAABB; Higher English B and National 5 Maths B (or equivalent) required; Higher Maths A for combinations with Accounting. Minimum entry: first sitting ABBB, second sitting AABBB. A-levels: ABB-BBB with GCSE English Language or Literature 6/B (an essay-based A-level B may be considered in lieu) and GCSE Maths 6/B. International Baccalaureate: 36, no subject below 5, including English SL5 and Maths/Maths Skills SL5 (Maths HL6 for combinations with Accounting; Maths/Maths Studies SL6 for combinations with Finance). HNC/HND: relevant HNC/HND with A in Graded Units for Year 2 entry. Offers are competitive and the stated grades are normally the minimum; contextual offers are available through Strathclyde's widening access scheme.

Domestic applicants: GBP 9,790 a year (2026/27). Rest of UK (England, Wales, Northern Ireland, Isle of Man, Channel Islands, Republic of Ireland) rate for full-time undergraduate programmes; Scotland-domiciled fee to be confirmed by the Scottish Funding Council Source

International applicants: GBP 22,750 a year (2026/27). Full-time tuition, per academic year. Source

Intake: September 2027

Duration: 4 years (full-time; Honours)

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