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MSc Marketing Management at University of Southampton

University of Southampton, United Kingdom

Programme overview

Study the latest in marketing management theory and practice as you learn how to improve business results in a global context. On this full-time MSc in Marketing Management you’ll focus on digital marketing techniques and data interpretation to develop your strategic and tactical decision-making. This master’s also offers a rare opportunity to use ‘R Analytics’ software to develop your statistical analysis skills.

Faculty: Social Sciences  |  Department: Business, accounting, finance and marketing  |  Duration: 1 year full-time  |  Study mode: full-time  |  Intake: September 2027  |  Location: Southampton, England, United Kingdom

What you will study

On this strategic marketing master’s your studies will run for a full 12 months, from September to the following September. The first 9 months cover taught modules and includes exams. From June to September you’ll work on your supervised research project.

Career pathways

Graduates commonly work in sectors including specialist marketing, advertising and pr agencies, marketing departments within other organisations in all sectors. Careers directly related to the course include advertising account executive, advertising art director, digital marketer, market researcher, marketing executive, media buyer, sales promotion account executive, social media manager.

Official programme page

Application information

Entry requirements

Typical offer: 2:2 degree. We do not accept pure vocational subjects that focus on learning a particular form of art, craft or vocation. These include degrees in art and design, graphic design, animation, photography, radio and TV directing, theatre, film and TV. IELTS 6.5 overall with at least 6.0 in each component.

Domestic applicants: GBP 18,700 a year. UK (home) students, tuition for a year of study on the September 2027 entry course page Source

International applicants: GBP 37,000 a year. EU and international students, tuition for a year of study on the September 2027 entry course page Source

Intake: September 2027

Duration: 1 year full-time

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