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MSc Food Economics and Marketing at University of Reading

University of Reading, United Kingdom

Programme overview

A master's in applied economics, policy, marketing and research methods in the context of food, examining how economic and marketing forces shape decisions along domestic and international food supply chains. The course is accredited by the Chartered Institute of Marketing (CIM).

Department: Graduate Institute of International Development, Agriculture and Economics  |  Duration: Full time: 12 months; part time: 24 months  |  Study mode: full-time / part-time  |  Location: Reading, England, United Kingdom

What you will study

Compulsory modules: Advanced Marketing, Advertising and Branding; Research Methods in Economics and Marketing; Food Policy and Supply Chain Management; Consumer Behaviour: Concepts and Theory; and a Dissertation. Options include Nudge, Motivation and Behaviour Change, Environmental and Resource Economics, Economics of Public Policy, Food Security and Global Issues and Rethinking Agricultural Systems.

Career pathways

Graduates are prepared for work with the European Union, the FAO, NGOs, international food companies and consulting companies; internships, placements and dissertations support networking and field research.

Official programme page

Application information

Entry requirements

Normally a good undergraduate honours degree (high 2:2 or above), or equivalent from a university outside the UK, in marketing, business, economics, food science or agriculture; relevant career experience is also welcome. Applicants without prior microeconomics and quantitative methods are strongly advised to take preliminary economics courses. A personal statement should show understanding of the course and motivation. English language for international applicants: IELTS 6.5 overall with no element below 5.5 (or equivalent).

Domestic applicants: GBP 12,500 a year (2027/28). Full-time fee 2027/28; part-time over two years is 50% of the annual full-time fee each year. Source

International applicants: GBP 27,450 a year (2027/28). Full-time fee 2027/28; part-time over two years is 50% of the annual full-time fee each year. Source

Duration: 12 months full-time; 24 months part-time

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