Business
BA Accounting (Beijing Institute of Technology)
University of Reading, United Kingdom
- Degree
- Bachelor's
Business
University of Reading, United Kingdom
A Henley masters on how consumers engage with brands online, building expertise in digital marketing specialisms such as SEO, social media, content creation and campaign planning. Students put knowledge into practice by formulating their own marketing and business plans.
Faculty: Henley Business School | Department: Marketing | Duration: 12 months full-time | Intake: September 2027 | Study mode: full-time | Location: Reading, England, United Kingdom
Modules include Digital Marketing, Market Insights, Measuring Marketing Performance, Strategic Marketing, Digital Marketing Analytics, AI and Data Analytics in Business, Marketing for a Better, Sustainable World, Global Marketing Management, Brand Strategy, Marketing Communications in Virtual World, Marketing Simulations and Applied Challenge, ending in a Marketing Project or Dissertation in Marketing.
Good second class degree or the equivalent from an internationally recognised university, in any discipline. English language: IELTS 6.5 with no component below 5.5. Rolling admissions: recommended application dates are 1 August (UK/Home) and 1 July (international).
Domestic applicants: GBP 15,400 a year (2027/28). 2027 entry Source
International applicants: GBP 28,650 a year (2027/28). 2027 entry Source
Intake: September 2027
Duration: 12 months full-time
Business
University of Reading, United Kingdom
Business
University of Reading, United Kingdom
Business
University of Reading, United Kingdom
Business
University of Reading, United Kingdom
Business
University of Reading, United Kingdom
Business
University of Reading, United Kingdom
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