Marketing BSc (Hons) at University of Northampton

Accredited by both the Chartered Institute of Marketing and the Digital Marketing Institute, this degree covers branding, campaign planning, market research, PR and social media marketing. You'll work on live client projects and have the option to take part in a placement year.

Faculty: Faculty of Business and Law  |  Department: Advertising and Marketing  |  Duration: Full Time: 3 Years; Full Time with Foundation: 4 Years; Part Time: 4 - 6 Years  |  Study mode: full-time, part-time  |  Intake: September  |  Location: Northampton, England, United Kingdom

What you will study

Marketing lies at the heart of any successful business or enterprise. This marketing course is designed to develop talented marketing professionals for the business challenges of the future. Modules include Foundations of Marketing, Introduction to Marketing Communications, Foundations of Advertising Media, Digital Marketing Essentials, Understanding Consumers, Professional Skills for Marketing Practice, Tactical and Strategic Marketing, Marketing Research and Insight, Brand Management, E-Marketing, Integrated Marketing Communications, Public Relations Management and Practice.

Career pathways

Marketing skills are highly prized by employers all over the world and this course will teach students the leading-edge marketing skills, tools and techniques that they will need to build a rewarding and successful marketing career in this digital age. We do all this by providing an engaging learning experience that blends the latest research with the opportunity to apply it to real life business challenges.

Official programme page