Digital Marketing MSc at University of Northampton

Programme overview

This course offers you the opportunity to dive into the exciting and dynamic world of digital marketing. You'll explore a range of topics, including content creation, e-commerce and data analytics, equipping you with the knowledge and skills to build a career in the industry.

What you will study

This Masters in Digital Marketing explores the exciting and dynamic world of digital marketing. You will investigate the debates around the Virtual Reality, the Metaverse, Artificial Intelligence, Digital Transformation and Digital skills that are framing the world around us. Modules include Strategic Digital Marketing, Digital Diversity, Digital Futures, E-Commerce, Social Media and Content, The Professional Digital Marketer, Dissertation and Research Methods, Extended Project.

Official programme page

Application information

Entry requirements

You will need to hold a First or Second class honours degree (or equivalent) in order to be eligible for this course. No work experience is required for admission onto this course. English language: If English is not your first language, you must meet the following English language requirements: IELTS 6.5 overall with a minimum of 6.0 in writing and 5.5 in all other skills. Equivalent qualifications are considered, for further information regarding English language requirements at the University, please see our English Language Requirements page.

Domestic applicants: GBP 8,700 a year (2026/27). Full-time Source

International applicants: GBP 19,000 a year (2026/27). Full-time Source

Intake: September

Duration: 1 Year Full Time; 2 Years Part Time

Apply through the official page: https://www.northampton.ac.uk/postgraduate/how-to-apply/

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