BBA Marketing (Fredericton) at University of New Brunswick

Programme overview

Marketing is about attracting customers. It’s about identifying a unique product, branding it, and then communicating it in a way that makes customers want it. Through UNB’s Marketing program, you’ll learn how to identify, brand, and communicate products and services to customers. Offered at the Fredericton campus as the Bachelor of Business Administration.

Faculty: Faculty of Management | Study mode: full-time (co-op available) | Location: Fredericton, New Brunswick, Canada

What you will study

Learn from top-notch instructors recognized nationally and internationally for teaching and research. Our small class sizes mean greater access between you, your instructors, and your peers.

Career pathways

Graduates pursue: Account Coordinator/Manager, Climate Change Coordinator, Print/Online Media Coordinator, Copywriter, Content Developer, Market Researcher, Freelance Writer, Public Relations Specialist, Media Relations Professional e-commerce Specialist Fundraising Campaign Coordinator.

Official programme page

Application information

Domestic applicants: CAD 11,020 a year (2026-27). Annual full-time tuition for the Fall and Winter terms (2026-27, effective 1 September 2026) from UNB's Business Administration full-time fee sheet, which covers this degree. Excludes mandatory fees, student union health/dental, insurance and other fees l Source

International applicants: CAD 22,996 a year (2026-27). Annual full-time tuition for the Fall and Winter terms (2026-27, effective 1 September 2026) from UNB's Business Administration full-time fee sheet, which covers this degree. Excludes mandatory fees, student union health/dental, insurance and other fees l Source

UNB follows a semester system with Fall (September), Winter (January) and Summer (May to August) terms; Education (Fredericton), Kinesiology and Nursing have a fall/September intake only.

General application deadline is March 31 for Fall term and November 15 for Winter term; applications for undergraduate scholarships are due March 1. Programs accept fall applications after the deadline while seats remain.

Bachelor of Education, School Years Program and Bachelor of Education in Early Childhood Education (Fredericton): December 1; Concurrent Bachelor of Education (Saint John): January 31; Bachelor of Nursing, LPN-BN Pathway, LPN Bridge and Bachelor of Health Sciences: February 15; Advanced Standing Nursing Program (Moncton): November 15; Bachelor of Social Work: January 31.

The offer of admission must be accepted and the admission deposit paid by May 15.

International applicants: apply before June 1 for Fall (September) term, before October 1 for Winter (January) term and before February 1 for Summer (May to August) term as a guideline; Bachelor of Education (Fredericton and Saint John) December 15; Kinesiology March 31; Nursing February 15.

Apply through the official page: https://www.unb.ca/admissions/application/

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