MA Strategic Communication at University of Münster

Master of Arts specialising in strategic communication in the form of public relations, organisational communication and advertising. It combines research on communicators with reception and effects research and trains students to analyse, plan and evaluate strategic communication for businesses, politics, associations, NGOs and public bodies. Teaching is in German.

Faculty: Faculty 06 Erziehungswissenschaft und Sozialwissenschaften  |  Department: Institut für Kommunikationswissenschaft  |  Duration: 4 semesters (120 ECTS), full-time  |  Intake: Winter semester only; about 18 places per year  |  Study mode: full-time; German-taught  |  Location: Münster, Nordrhein-Westfalen, Germany

What you will study

Preconditions, conditions and effects of strategic communication, social-science research methods, and a two-semester practical research seminar; management-oriented as well as interpretive and critical approaches.

Career pathways

Corporate and organisational communication, public relations and internal communication, advertising and marketing, media and market research, media planning, and academic careers.

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