University of Guelph campus

Business

Marketing Management (Honours) at University of Guelph

University of Guelph, Canada

Programme overview

The Marketing Management major is interdisciplinary, follows a liberal education philosophy, and is built on the Department’s expertise in the field of marketing and consumer research. The Department of Marketing and Consumer Studies prepares students for a career in marketing and also educates them so that they can be active and engaged citizens. This is achieved from a balanced curriculum of marketing and liberal education courses that provide students with an understanding of the world they will work and live in.

Faculty: Gordon S. Lang School of Business and Economics  |  Department: Department of Marketing and Consumer Studies  |  Duration: 8 semesters  |  Study mode: full-time; co-op option available  |  Location: Guelph, Ontario, Canada

What you will study

Required courses include Management Accounting, Individuals and Groups in Organizations, Business Communication, Economic Statistics and Statistics for Business Decisions.

Career pathways

The Department of Marketing and Consumer Studies prepares students for a career in marketing and also educates them so that they can be active and engaged citizens. Students completing this major will be prepared to pursue a variety of marketing career paths and diverse leadership roles.

Official programme page

Application information

Entry requirements

Ontario Secondary School Diploma with ENG4U; MHF4U; one additional 4U Mathematics course, three additional 4U or 4M courses. Applicants educated outside Ontario or Canada are assessed against equivalent subject requirements.

Domestic applicants: CAD 10,565 a year (2026-27). Domestic Ontario student: tuition only, $5,282.58 per semester for Fall 2026 and Winter 2027 (two semesters; full-time, 2.00+ credits). Compulsory fees and co-op fees are not included. Source

International applicants: CAD 54,392 a year (2026-27). International student, 2026 cohort: tuition only, $27,196.31 per semester for Fall 2026 and Winter 2027 (two semesters). Compulsory fees and UHIP health insurance are not included. Source

Fall entry (September) for Canadian high school, international and transfer applicants; winter 2027 entry is also available to international and transfer applicants (application deadline November 1).

Tuition and fees are billed by semester: Fall, Winter and Summer.

Canadian high school applicants apply through the Ontario Universities' Application Centre (OUAC). Application deadline for students currently enrolled in high school is January 15 (later applications continue to be considered); Doctor of Veterinary Medicine (Canadian applicants) deadline is December 1; Bachelor of Landscape Architecture and Associate Diploma in Turfgrass Management Background Information Forms are due February 1; deadline to accept an offer of admission through OUAC is June 1.

International applicants: application deadline for winter 2027 is November 1; high school students studying outside Canada apply for fall 2027 entry by May 15; the international tuition deposit is $2,000; Bachelor of Landscape Architecture applications close February 1.

Transfer applicants: application deadline for winter 2027 is November 1; for fall 2027 entry the deadline is April 1.

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