BA (Hons) Tourism and Visitor Economy Management at University of Cumbria

This unique programme of study will provide a springboard with which to pursue a management career in one of the most exciting and varied industries in the world, with opportunities to gain experience in areas such as tour operations, visitor attractions management, hospitality management and spa management.

Faculty: Institute of Business, Industry and Leadership  |  Duration: Full-time: 3 Years  |  Study mode: full-time  |  Intake: September  |  Location: Carlisle, England, United Kingdom

What you will study

All content is aligned with the UNESCO sustainable development goals around ways of thinking, sustainable competence, and ways of being. This thread allows you to consider the opportunities and challenges associated with working in the visitor economy and to develop the knowledge, skills and competences needed to ensure success. Modules include: Understanding the Visitor Economy; Managing Today's Tourist; Digital Technologies in the Visitor Economy; Personal and Professional Development; Industry Work Placement; Social Media Management in the Visitor Economy; Revenue Management in the Visitor Economy; Project Planning; Managing Self and Others; Digital Presence, Product and Place; Visitor Economy Futures; Sustainable Strategies in the Visitor Economy.

Career pathways

An emphasis on applied learning, authentic assessment, and skill development equips graduates with the knowledge and abilities required to excel as future managers in the visitor economy, while also enhancing social impact and reach. Existing placements often open pathways to full-time employment with host employers, enabling faster career progression both in the UK and abroad.

Official programme page