BA (Hons) Business Management and Marketing at University of Chichester

Our BA (Hons) Business Management and Marketing degree provides skills and experience in both business management and marketing to prepare you for a creative and successful career. It teaches management fundamentals for today's complex and changing business landscape.

Faculty: Business School  |  Department: Business School  |  Duration: 3 years full time, 4 years full time with sandwich placement  |  Study mode: full-time; optional sandwich/placement year  |  Location: Chichester, England, United Kingdom

What you will study

Your first year focuses on the fundamentals of business management, how decisions are made and how they affect other business areas, while developing employability and enterprise awareness. Modules (indicative): Year One: Introduction to Critical Business Competencies, Marketing Principles and Practice, Management and Organisational Behaviour, Technology in Business, Sustainable and Innovative Entrepreneur, Consumer Psychology / Year Two: Marketing Communications and Branding, Leadership and Leading People, Digital Marketing and Social Media, Business Finance and Data Analysis, Project Management.

Career pathways

This degree gives you the skills needed to succeed across a range of business industries and job roles, specifically in marketing.

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