Université Paris-Est Créteil campus

Business

Master Marketing, vente, parcours Business development at Université Paris-Est Créteil

Université Paris-Est Créteil, France

Programme overview

Delivered by IAE Paris-Est, the master prepares students for marketing and sales as digitalisation, omnichannel, programmatic advertising and AI change the field, combining marketing and sales fundamentals. It has 20 to 30 places at the Créteil Campus mail des Mèches.

Faculty: IAE Paris-Est  |  Duration: 2 years (M1 + M2)  |  Study mode: full-time, work-study, apprenticeship or continuing education; taught in French  |  Location: Créteil, Île-de-France, France

What you will study

440 hours in M1: full-time from mid-September to the end of March then a 4 to 5 month placement, or work-study from mid-September to early July.

Career pathways

High-value roles at the crossroads of marketing and sales: business developer, operational marketing manager.

Official programme page

Application information

Entry requirements

Can be joined for both years (M1 application) or for one year (M2 application); also open to continuing education. M1: apply on MonMaster (25 February to 24 March 2025 for the latest campaign). M2: UPEC e-candidat platform.

Duration: 2 years (M1 + M2)

Apply through the official page: https://monmaster.gouv.fr/

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