Université Jean Moulin Lyon 3 campus

Business

Master 2 Marketing des Services et Expérience Client - MSEC at Université Jean Moulin Lyon 3

Université Jean Moulin Lyon 3, France

Programme overview

The Master 2 Marketing des Services et Expérience Client (MSEC) puts customer experience at the heart of services marketing; it is a track of the Master Marketing, Vente, accessible from Master 1.

Faculty: iaelyon School of Management  |  Duration: 1 year  |  Study mode: full-time; taught in French  |  Location: Lyon, Auvergne-Rhône-Alpes, France

Career pathways

Roles across service companies, given the cross-cutting nature of the programme.

Official programme page

Application information

Entry requirements

For students from management sciences (university or business school). Selected on file.

EUR 255 a year (2026/2027). National registration fee for initial training (formation initiale); excludes the CVEC student contribution (105 EUR). Source

Duration: 1 year

Apply through the official page: https://ecandidat.univ-lyon3.fr/

Explore more study programmes

View all study programmes →

Ready to start your study abroad journey?

Book a free consultation with our expert counsellors and take the first step towards your dream university.

Copyrights © 2026 StudyMapped. All rights reserved.