Université Jean Moulin Lyon 3 campus

Business

BUT Gestion Administrative et Commerciale des Organisations (GACO), parcours Management Commercial et Marketing Omnicanal (MCMO) at Université Jean Moulin Lyon 3

Université Jean Moulin Lyon 3, France

Programme overview

The BUT GACO, Management Commercial et Marketing Omnicanal (RNCP 35388) track, gives three years of professionalising, versatile training in project management, marketing and human resources.

Faculty: Institut Universitaire de Technologie  |  Duration: 3 years  |  Study mode: full-time; taught in French  |  Location: Lyon, Auvergne-Rhône-Alpes, France

Career pathways

Versatile roles in very small to large companies.

Official programme page

Application information

Entry requirements

Baccalaureate or equivalent.

Duration: 3 years

Apply through the official page: https://www.parcoursup.gouv.fr/

Explore more study programmes

View all study programmes →

Ready to start your study abroad journey?

Book a free consultation with our expert counsellors and take the first step towards your dream university.

Copyrights © 2026 StudyMapped. All rights reserved.