Business
Bachelor universitaire de technologie (BUT) Gestion des entreprises et des administrations (GEA)
Université de Tours, France
- Degree
- Bachelor's
Business
Two-year Master at IAE Tours training high-level managers in services marketing, able to analyse competition, launch marketing actions suited to services, use professional tools and techniques and work in an international context.
Faculty: IAE TOURS | Duration: 2 years | Study mode: full-time, apprenticeship option; taught in French | Location: Tours, Centre-Val de Loire, France
Service-sector companies, telecommunications, transport, banking and insurance, retail, tourism, media, communication and events, and industrial firms; marketing assistant, study officer, digital communication officer, marketing-communication or sales manager, marketing project manager.
Licence in Management, Economics and Management, AES or Economics. Expected: fundamentals of management (control, accounting, finance, IT, strategy, HR, marketing), analytical and logical reasoning and ability to anticipate changes in the environment. M1 through Mon Master. Application windows: Master 1 via Mon Master (trouvermonmaster.gouv.fr): 17 February to 16 March 2026 (30 places for the mention); Master 2 via eCandidat: June 2026.
Domestic applicants: EUR 255 a year (2026/2027). National registration fee for Master (EU/EEA and exempt students). Excludes the CVEC student contribution (105 EUR). Source
International applicants: EUR 3,950 a year (2026/2027). Differentiated fee for non-EU primo-entrants; exemptions apply (e.g. apprenticeship, bursary holders, partial exemption on request). Source
Duration: 2 years
Apply through the official page: https://www.trouvermonmaster.gouv.fr/
Business
Université de Tours, France
Business
Université de Tours, France
Business
Université de Tours, France
Business
Université de Tours, France
Business
Université de Tours, France
Business
Université de Tours, France
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