Université d'Angers campus

Business

Master Marketing, vente, Parcours Pricing et Revenue Management (PRM, M2, with ESSCA) at Université d'Angers

Université d'Angers, France

Programme overview

A Master 2 delivered in partnership with ESSCA that trains high-potential managers at the crossroads of marketing and applied mathematics. Revenue management is used across hotels, transport and leisure, in France and abroad. The programme follows the France compétences standard in marketing and sales (RNCP42353).

Faculty: IAE Angers (Faculté de droit, d'économie et de gestion)  |  Department: Marketing  |  Duration: 1 year (M2)  |  Study mode: full-time; French  |  Intake: September  |  Location: Angers, Pays de la Loire, France

What you will study

Foundations of pricing and revenue management, and a research dissertation (5 ECTS) with defence.

Career pathways

Revenue manager in hotels, transport and leisure; doctorate in management science is possible. Employment rate 30 months after graduation: 88.9%.

Official programme page

Application information

Entry requirements

Not open to international students (CEF or non-CEF) or to foreign students residing in France with only foreign diplomas. Open to holders of an M1 Marketing / Sales from other French universities and similar profiles.

Domestic applicants: EUR 255 a year (2026-2027). Master/second-cycle national tuition rate (EU/EEA/Swiss and exempt students). National tuition rate for the year; excludes the CVEC student contribution (105 EUR); apprentices do not pay tuition. Source

International applicants: EUR 3,950 a year (2026-2027). Differentiated rate for non-EU/EEA students outside exchange programmes (exemptions apply). National tuition rate for the year; excludes the CVEC student contribution (105 EUR); apprentices do not pay tuition. Source

Intake: September

Duration: 1 year (M2)

Apply through the official page: https://e-candidature.univ-angers.fr

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