MSc Consumer Science at Technical University of Munich

This Master’s program will help you achieve your goal of becoming an expert in consumer research with a unique international and interdisciplinary profile. The program offers an inspiring combination of management studies, social and consumer sciences. The Master in Consumer Science (MCS) at TUM School of Management is one of a kind in Germany. Taught at Munich.

Faculty: TUM School of Management  |  Duration: 4 semesters (2 years)  |  Study mode: full-time; English-taught  |  Intake: Winter Semester (October)  |  Location: München, Bayern, Germany

What you will study

The first semester concentrates on the required basics of Consumer Science. In the second and third semester, the focus lies on the courses of the chosen specialization – “Innovation and Entrepreneurship”, “Management and Marketing”, and “Economics and Econometrics” and the project studies. The program is completed with the Master’s Thesis in the fourth semester.

Career pathways

In today’s interconnected world, consumer science is becoming more and more important. Companies, governments, NGOs and research institutions all over the globe are looking for graduates who understand how consumers operate in their economic, social and environmental contexts, against the backdrop of ongoing digitalization.

Official programme page