Management with Marketing with a Year in Business BSc at Royal Holloway, University of London

Study Management with Marketing at Royal Holloway to build on your skills in management, strategy, international business, marketing, and consumption. With a year in business, you’ll gain experience of management in industry. Our expert researchers are looking at current trends like how AI is improving customer insights, increasing efficiency, and enabling more strategic decision-making. They’ll share these insights throughout your course.

Department: Business School  |  Duration: 4 years full time  |  Study mode: full-time with placement/study-abroad year  |  Location: Egham, England, United Kingdom

What you will study

Core modules: Year 1: Professional Skills, Quantitative Skills and Ideas for Decision Making, Foundations for Enterprise Internationalisation, Fundamentals of Accounting and Finance, Foundations for Sustainable Business and others; Year 2: Communications for business, The Global Economy, Responsible Business and Management, Consumer Behaviour, Data Visualisation and Analytics and others; Year 3: Year in Business; Year 4: Retail Marketing: Strategies and Operations, Business and Management Impact Project I, Business and Management Impact Project II; Business Negotiation Skills in Context, Management Consulting, Career Management and Employability Skills, Contemporary Issues in Marketing, Strategic Brand Management and others. Optional modules: Year 2: Management Accounting, Digital Innovation and Circular Economy, Human Resource Management, Managing Organisational Change, Operations Management and others; Year 4: Asia Pacific Business, Current Issues in the Global Workplace, Wellbeing at Work, Corporate Enterprise, Social Media, Networks and Business and others; European Business, Business and Professional Ethics, Equality, Diversity and Inclusion, Strategic Management Accounting, Business Data Analytics and others.

Career pathways

A Management with Marketing degree at Royal Holloway, University of London can lead into a variety of career paths. It is highly regarded by employers because of the advanced understanding of both modern business and marketing combined with valuable interpersonal and transferable skills that can be taken directly into the workplace.

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