Digital Marketing MSc at Royal Holloway, University of London

Programme overview

Study our dedicated digital marketing degree course at our central London campus. If you are a finalist or recent graduate (any subject) wanting to boost your employability, this degree course will provide you with the knowledge and skills needed for the digital era. Being one of a few specialist digital marketing Masters degree courses in the UK you will gain a 360 degree perspective of digital marketing from digital branding and advertising to the consumer journey and metrics.

Department: Business School | Duration: 1 year full time | Study mode: full-time | Location: Egham, England, United Kingdom

What you will study

Core modules: Digital Marketing Strategy, AI, Search and Analytics, Design Thinking, Digital Brand Storytelling, Digital Consumer and Online Culture and others.

Career pathways

On graduating with a MSc in digital marketing you will be able to create and analyse digital strategies and make well informed tactical and strategic decisions, having studied in the context of Royal Holloway Marketing’s distinctive critical ideology.

Official programme page

Application information

Entry requirements

Minimum 2:2. UK Honours degree or equivalent in any subject. Candidates with substantial and relevant professional qualifications or professional experience in an associated area will also be considered. English language: IELTS: 6.5 overall. No subscore lower than 6.0.

Domestic applicants: GBP 15,500 a year (2025/26). Full-time rate; standard two-year part-time study is charged at 50% of the full-time fee per study year. Source

International applicants: GBP 28,100 a year (2025/26). Full-time rate; standard two-year part-time study is charged at 50% of the full-time fee per study year. Source

Duration: 1 year full time

Apply through the official page: https://royalhollowayacuk.elluciancrmrecruit.com/Apply/Account/Login

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