MSc Strategic Marketing and Analytics with Industry Year at Ravensbourne University London

Programme overview

On this MSc Strategic Marketing and Analytics with Industry Year in London, you will develop the skills to lead in marketing and analytics across industries. You will learn to analyse consumer behaviour, evaluate campaign performance, and turn data into actionable strategies with clarity and confidence. Using strategic, analytical, and evidence-based approaches, you will tackle real-world challenges and apply insights across diverse sectors.

Faculty: Business and Management | Duration: 2 years | Study mode: full-time; includes an industry year | Intake: Jan 2027 | Location: London, England, United Kingdom

What you will study

Key study topics: Strategic communication for clear marketing insight and stakeholder alignment; Contemporary strategic marketing using collaborative, interdisciplinary approaches; Marketing leadership fostering teamwork, dialogue, and organisational learning; Ethical, evidence-based marketing and analytics with professional principles; Responsible, sustainable marketing strategy applied across sectors; Professional skills through modern marketing methods, analytics, and digital tools; Emerging technologies for engagement and data-driven marketing insights; Sharing marketing information across structured, interactive, immersive platforms. Module breakdown (subject to validation): Evidence Based Project Management Decisions, Contemporary Marketing Strategy, Core Course Module, Core Course Module, Specialist Exclusive Module, Specialist Exclusive Module, Consultancy Skills, Industry Year Preparation, Industry Immersion 1, Industry Immersion 2, Critical module: Final Project.

Official programme page

Application information

Entry requirements

Home: Applicants should hold a higher second‑class honours degree (2:1, or equivalent non‑UK qualification) in a relevant subject, or an equivalent professional qualification in a related field. A Curriculum Vitae (CV)/Résumé must be submitted as part of the application. Students applying directly from an undergraduate degree without professional experience must be able to demonstrate a strong understanding of the chosen subject area. International: If you have international qualifications, please view our entry requirements per country. Along with your academic qualifications, you will also need to submit a copy of your Curriculum Vitae (CV)/Resume. In order to be eligible for this course, you will need to be a competent speaker and writer of English. If you require a Student Visa you need to provide us with an IELTS or equivalent English language qualification, which demonstrates a minimum of 6.0 (with a minimum of 5.5 in each sub test) or CEFR Level B2 in each component. Please contact the admissions team for more information. Selection criteria: We welcome suitably-qualified applicants who are able to demonstrate a good level of skills in areas associated with this subject.

Domestic applicants: GBP 9,750 a year (2026/27). Year 1 tuition. A separate industry-year (Year 2) fee of £4,000 applies as stated on the course page. Fees apply to 2026-27 entry only; subject to change for 2027-28 entry. Source

International applicants: GBP 18,500 a year (2026/27). Year 1 tuition. A separate industry-year (Year 2) fee of £4,000 applies as stated on the course page. Fees apply to 2026-27 entry only; subject to change for 2027-28 entry. Source

Intake: Jan 2027

Duration: 2 years

Apply through the official page: https://www.ravensbourne.ac.uk/study/how-apply/admissions-procedures

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