MSc Marketing (International) with Professional Practice at Queen Margaret University

A two-year version of the CIM-accredited MSc International Marketing that adds a semester-long professional internship to the taught programme. It covers consumer behaviour, digital marketing, global branding, data analytics, innovation, strategy and campaign management, and totals 250 credits.

Faculty: School of Arts, Social Sciences and Management  |  Department: Business School  |  Duration: Typically 27 months (September or January start)  |  Intake: September 2027; January 2028  |  Study mode: full-time  |  Location: Musselburgh (Edinburgh), Scotland, United Kingdom

What you will study

Taught modules over two semesters include Contemporary Issues in Business and Society, International Marketing, Digital Communications, Consumer Behaviour and Global Branding, Data Analytics for Management Decision-Making, Marketing Innovation and Campaign Management, Strategic Management and Research Methods. This is followed by a 60-credit Professional Practice Internship and a 60-credit, 12,000-word dissertation.

Career pathways

Graduates are qualified for marketing and management positions such as marketing manager, brand manager, brand marketing executive, product marketing manager and consultant.

Official programme page