Business
BUT Gestion des Entreprises et des Administrations
Le Mans Université, France
- Degree
- Bachelor's
Business
A licence professionnelle training specialists in service marketing: defining customer satisfaction drivers, developing and selling service offers, measuring service quality and building a differentiating services strategy.
Faculty: UFR Droit, Sciences Economiques et Gestion | Duration: 1 year | Study mode: full-time (French) | Location: Le Mans, Pays de la Loire, France
Two semesters, a compulsory internship of at least three months and a tutored project as case studies on a service marketing theme. Skills cover service specificities, marketing and commercial practice, customer loyalty, relationship and experiential marketing and quality management.
The insertion rate is about 75%, with at least 30% of the cohort continuing to a work-study master, giving an insertion rate above 95%.
BUT, BTS, DEUG or other bac+2; a national diploma for two validated years of higher education in a field compatible with the licence professionnelle, or equivalent.
Domestic applicants: EUR 178 a year (2026-2027). National registration fee, licence/BUT level (EU/EEA). CVEC (105 EUR per year) is not included. Source
International applicants: EUR 2,902 a year (2026-2027). Differentiated registration fee for non-EU students in licence and BUT. Differentiated fee applies to non-EU students enrolling from 2026-2027 (exemption requests possible; students already enrolled and exempted in 2025-2026 continuing in the same cycle a Source
Duration: 1 year
Business
Le Mans Université, France
Business
Le Mans Université, France
Business
Le Mans Université, France
Business
Le Mans Université, France
Business
Le Mans Université, France
Business
Le Mans Université, France
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