BUT Techniques de Commercialisation at Le Mans Université

The BUT Techniques de Commercialisation trains future professionals in sales, marketing and communication over three years. It offers three pathways: Digital Marketing, E-business and Entrepreneurship; International Business (purchasing and sales); and Marketing and Point-of-Sale Management (work-study). Teaching is delivered by lecturers, researchers and professionals.

Faculty: Institut Universitaire de Technologie de Laval  |  Duration: 3 years (6 semesters)  |  Study mode: full-time (French)  |  Location: Le Mans, Pays de la Loire, France

What you will study

The national programme covers 1,800 teaching hours over six semesters, half of them practical, organised around five competences, three common to all pathways.

Career pathways

Graduates can enter commerce in any sector (banking-insurance, real estate, tourism, industry, consumer goods) in sales negotiation, purchasing and marketing roles. Completing the first two years gives a DUT (120 ECTS) and the BUT gives 180 ECTS, with routes to business schools, IAE institutes or university pathways.

Official programme page